jcpenney and Haggar Team Up in June to Support Big Brothers Big Sisters

jcpenney and Haggar Team Up in June to Support Big Brothers Big Sisters

By Jamie Bearden - Big Sister and Public Relations Director

 

 

 

Customers Invited to Round Up Purchases to Benefit Mentoring Youth Abilene, TX June 10, 2013 — Big Brothers Big Sisters, the nation’s largest donor and volunteer supported mentoring network, is joining forces with jcpenney in June for the retailer’s charitable giving program, jcp cares. By rounding-up purchases both in-store and online at jcp.com, customers support maintaining and monitoring long-term mentoring matches to help children who face adversity in school and life. “Our partnership with jcp cares aligns perfectly with the Big Brothers Big Sisters’ Start Something® brand message, which tells people and organizations there are many ways they can support mentoring; volunteering is just one of them,” said Charles Pierson, Big Brothers Big Sisters of America president and CEO. “jcp cares is providing financial support and awareness that will make resources available to help our local agencies carefully match more volunteers and children and provide support needed to keep the mentoring going strong long-term.” {{more}} Jcpenney stores in Abilene and across the nation will invite customers to become friends of Big Brothers Big Sisters by rounding up purchases to the nearest dollar and donating the difference to the nationwide mentoring organization. In addition, jcpenney will donate $1 for every $50 gift card sold in June, up to $50,000, giving Big Brothers Big Sisters an opportunity to receive additional funding. “We are incredibly excited to support an organization that is making such a profound impact on the lives of children educationally, socially and emotionally,” said Miki Woodard, jcp cares president and vice president of philanthropy for jcpenney. “Additionally, we’re proud to have our long time brand partner, Haggar, by our side to fortify these efforts.”Haggar will also support Big Brothers Big Sisters by running an in-store campaign in all jcpenney locations June 1-30. For any pair of Haggar pants purchased, Haggar will donate $1 to Big Brothers Big Sisters, with a contribution of up to $50,000. Customers will have the opportunity to enter for a chance to win a trip to the 2013 Pro Football Hall of Fame Enshrinement Weekend in Canton, Ohio.About Big Brothers Big Sisters Big Brothers Big Sisters, the nation’s largest donor and volunteer supported mentoring network, holds itself accountable for children in its program to achieve measurable outcomes, such as educational success; avoidance of risky behaviors; and higher aspirations, greater confidence and better relationships. Partnering with parents/guardians, schools, corporations and others in the community, Big Brothers Big Sisters carefully pairs children with screened volunteer mentors and monitors and supports these one-to-one mentoring matches throughout their course. Big Brothers Big Sisters Youth Outcomes Survey Report reinforces the mentoring program’s evidence base of positive academic, socio-emotional and behavioral outcomes for youth, areas linked to high school graduation, avoidance of juvenile delinquency and college or job readiness.This mission has been the cornerstone of the organization’s 100-year history. With about 350 agencies across the country, Big Brothers Big Sisters serves nearly 630,000 children, volunteers and families. The organization is engaged in a nationwide search to reunite with alumni mentors, mentees, donors, and family, staff and board members. Learn more at BigBrothersBigSisters.org.