Americans Willing to Drive Farthest for Love and Family

Americans Willing to Drive Farthest for Love and Family

By Floyd Miller

 

 

 

Americans spend a great deal of time behind the wheel. But just where are they all heading? A new survey indicates we will drive the farthest for love and family, with fewer willing to drive long distances for sporting and entertainment events.In particular, 42 percent surveyed indicated they would drive the farthest to see a love interest over any other activity and 25 percent indicated they would do so to attend a wedding, according to the new “How Far Would You Drive?” survey from Enterprise Rent-A-Car.Additionally, 20 percent said they are willing to drive five or more hours to see their child’s sporting event, while only nine percent are willing to drive that same distance to see their favorite professional football team play.More than one-third also indicated they would drive five or more hours to attend a family reunion and a quarter said they would even drive five or more hours to meet their in-laws.“We hear anecdotal stories from our customers all the time about what inspires them to embark on road trips and it’s a thrill to see how we play a role in our customers’ lives,” said Lee Broughton, vice president, Enterprise Rent-A-Car Brand Marketing. “While love and family may spark individuals to drive the farthest, interests such as sports, music and food still earn significant car time.”